There is nothing more exciting than the cool sartorial collaborations…This one is definitely no exception… We are talking about the new collaborative project between GUESS by Marciano and the famous Swedish blogger Elin Kling, which resulted in a limited women’s capsule collection that is expected to hit the shelves in November this year. Elin was perfect for the collaboration because, as GUESS Inc. CEO and creative director Paul Marciano reveals in a statement “She has style, she has personality, and she is typically our customer. She is feminine, she is sexy, she is super confident, and I really love how she perceived the brand. It isn’t just that she is a blogger – what drove me first was her. It was Elin. And that is what is important for us.”
As for Elin’s part, she would say “It was an easy decision to make my own collection for GUESS by Marciano. I’ve always been a big fan of GUESS, its history and of Paul’s work”…”Especially after meeting him and hearing him talk about the campaigns and his love for the brand really got me excited for this project. In just two days after going through the GUESS archives, I had done almost all the sketches!”
The line draws inspiration by the style of matadors and classic Spanish femininity, translated into a wide range of super stylish goodies such as chic blouses, leather pants, dresses as well as amazing denim items.
Elin Kling for GUESS by Marciano